complimentary consultation for win-loss analysis
A program that consists of impartial and systematic in-depth phone interviews, data aggregation, and analysis that improves
- your sales and marketing effectiveness
- your offerings
- your customers' loyalty
- and your bottom line
You share your concerns, goals and needs. I propose project objectives and methodology.
I develop an appropriate research instrument - survey or interview guide. You approve it. We agree on the list of targets.
I do the outreach to line up and conduct interviews and/or distribute and collect surveys.
I compile, analyze, interpret and present the results. You improve your operations, grow revenues and customer loyalty.