We are excited that our work has helped an important client to update their channel partner program. And we wish both the client and their channel partners the best of luck with their business.
How do you design a good survey?
It helps to think of a survey as a story: a series of interactions that encourages your responder to tell his or her story using your survey.
Here is the list of 12 key questions and examples of how you can use win-loss analysis to grow your business:
Lesson learned: limit the number and scope of the open-ended questions, since those could not be easily summarized in bars and charts.